[SDA2012]

2012 Sydney Design Awards

Key Dates

77-85 Castlereagh St

 
Image Credit : Fraser Marsden 2012

Website

Winner 

Project Overview

Büro North worked closely with John Wardle Architects to develop a wayfinding strategy and design concept that enabled users to navigate the expansive lobby space at the new 77-85 Castlereagh Street development in Sydney.

Project Commissioner

Project Creator

Büro North

Team

Design Director: Soren Luckins
Senior Graphic Designer: David Williamson
Senior Design Manager: Jess Caffin

Project Brief

The brief called for a clear solution in helping users identify between the two high rise buildings which share a connecting lobby area.

Project Innovation / Need

Büro North pushed the usual signage conventions by integrating and manipulating the existing surfaces rather than introducing additional faces to display information.The facades were stripped back, displaced and revealed to create a signage system that respects the environment by celebrating the materials and forms developed by the architects.

Design Challenge

Büro North’s role consequently required a deep and thorough understanding of the architect’s interiors package and a high level of involvement with consultants and builders during the documentation phases.

The result is seamlessly integrated and beautifully reductive signage and wayfinding solution for one of Sydney’s premier business addresses.

Sustainability

Through integrating the wayfinding system into the existing materials and forms developed by John Wardle Architects, created an economically sustainable design through the minimisation of raw materials.




This award recognises the role of design in the ways people orient themselves in physical space, and navigate from place to place. Consideration given to signage and other graphic communication, clues in the building's spatial grammar, logical space planning, audible communication, tactile elements and provision for special-needs users.
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